We covered the half-social networking/half-video-on-demand indie film site, MUBI, last week, but what we forgot to mention was this 2.0 business model is just the beginning. Check out this article from last Tuesday’s New York Times about on-demand options for hard-to-find films.
Serious moviegoers may still see on-demand channels as a dumping ground for films that were in theaters six months ago or weren’t good enough to be in theaters at all. But as more and more “small,” serious films fight for screen time, a few distributors are starting to see on-demand television as a first option — which means that the quality of on-demand offerings is beginning to rise.
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